Our story

FROM A SMALL AREA OF WESTERN SYDNEY TO THE WORLD, COMPETING FOR WHATS OURS, WE ARE THE UNDERDOGS AND WERE COMING FOR IT ALL. 

From nothing to something | All hustle no luck 

This is just the start of the Hustle Clothing & Co, this is only the beginning to our journey and with the help of our community, we can incorporate the hustlers mindset into the future generations. 
The Hustle Clothing & Co represents the people with a unique drive. Those who have the potential to achieve what they want whether it be music, the arts, sports and everything in between. The discipline, motivation, and shear strength needed to overcome challenges these characteristics cannot be bought or taught; it’s found inside yourself. People who join our community are the ones that have been up against the ropes or backed into a corner and have found the will to break out, push back and show to others and to themselves who they truely are. That is what we represent, this is who we are, and this is our community. It’s now time to hustle, it’s now time to grind for what you want. Only you can change the game for yourself.

Our hopes is to create a brand and form a community and apply the hustlers mindset to your daily life.Our story is a simple one, growing up in Western Sydney as I’m sure all the youngins have the same mindset, we’re all just trying to make it. We strive everyday hoping for a better day. Our apparel connects with all the people that are struggling and trying to make it out, to the community that are hustling every single day to make something of themselves, this is your time now. YOUR FUTURE , YOUR HANDS, now let’s get it done.